Brand Context
This brand focuses on "The Spirit of Nepal," mixing modern technology and service with tradition, creating unique experiences.
Website Design
In my analysis of the brand system, I noticed that there were few pictures and they lacked unified meaning. "The Spirit of Nepal" needed a meaning which is represented through the tagline and the images that go with it.
Elevating Nepal Airlines
"Wear The Spirit Of Nepal" is a great way to encourage customers to be part of the experience. It give them a unique opportunity to visit Nepal firsthand, showing them what the "Spirit of Nepal" is, making the brand and tagline very literal, as well as visual.